viernes, 18 de noviembre de 2011

Chinita's Fair + Second life!

Hello everyone! For this assignment I had to design with my teamwork a campaign for the chinita's fair!
At the end of the project we have to exhibit the products on Urbe EFL Center in Second life.


This is a very important event in Maracaibo, it's on november 18th but most people celebrate all week!



Let me show you our work :)

This is the logo of our campaign. It's the 46th anniversary of this event!
As you can see, it has been added to the logo a slogan (the most significant event of the year!), which in fact I personally designed. This led us to the general concept of our campaign. 


(A slogan is a very important part of the logo, because it gives more support to it. In this case, the concept of the slogan was about cheering the people)

 Once we had the logo and the concept, it was designed the poster of the campaign.

And the last thing we designed was P.O.P Material (Point Of Purchase materials) 



Pins, t-shirts, keychains and napkins to support chinita's fair campaign!


So, let me show you our job in a shorten way through a mindmap:



Then, i wrote an information/report note about our stand and our group and i uploaded on SL:
This way, visitors can see the information about the project and the owners of it!



Let me show you our campaign in Second Life!






This is our stand and my avatar in SL,  as you can see, I uploaded our Poster, P.O.P material, the logo of the campaign and the information note about it!


Creating this campaign about one of our culture events, and promoting it virtually was an interesting experience!.. It's a safe, easy and nice way to show our job and effort to the world!


And it was kinda fun to create crazy avatars! 




This was a screencapture taken at Secondlife...those avatars are my classmates and my teacher! (how cool is that?)


(Pd: If you are interested in this game/chat go to www.secondlife.com)

Have a nice day!:D

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